Why You Should Audit Your Website Content If you have a website, it’s smart to review your content regularly. Good content doesn’t just impress your visitors—it plays a vital role in search engine optimisation (SEO) and helps your site perform better in search results. Over time, content can become outdated, irrelevant, or inconsistent with … Continued
“Let’s be honest—what most people really want to know is: how can I get my website to appear on the first page of Google when it comes to SEO?” But what is SEO? SEO stands for Search Engine Optimisation, and it’s all about helping your website show up in Google’s search results — ideally high … Continued
Writing Content for Your New Website So, you’ve got a shiny new website with a content management system. Your web developer hands it over and says, “Now you just need to add the content.” No problem, right? Unfortunately, it’s not always that easy. In my experience, writing good web content can be surprisingly tricky. But … Continued
I’m in central London today running training workshops on site security for Useful Simple Projects, Thomas Matthews and Expedition Engineering.
How to specify and design an effective business website. Your site should convey your purpose in a clear and straightforward way – you shouldn’t leave your users guessing. Grab attention by clearly stating who you are and what it is that you do. “Qualified” users – people who might be interested in your services – will orient themselves quickly and hence be more likely to remain on the site.
The trading online voucher scheme is a government grant that is managed by Local Enterprise Offices. Small businesses can claim up to €2500 towards improving their existing digital presence or developing a new one. Small Businesses can apply for the Digital Voucher scheme at their Local Enterprise office. The vouchers can be used to: Develop … Continued
A few years ago you’d pick up the phone book if you needed the number of a local electrician or hairdresser. These days most people begin looking for goods and services online. If you need a florist, hairdresser or plumber you check out their website for details. If you’re in business you need a website. Potential … Continued
Unless you have been living under a rock you must be aware of the GDPR which comes into enforcement on the 25th May 2018. The GDPR gives citizens greater rights over their personal data. It gives them the right to choose to submit their details, access their details and be deleted from systems. Businesses that … Continued
Google have announced that on April 21st 2015 they will be prioritising mobile friendly websites. In plain English this means websites that are mobile friendly will rank higher in searches than mobile unfriendly sites. So what does this mean for your website? Basically if your website is not optimised for use on mobile devices your customers … Continued
If you run a business, it’s essential that potential customers in your area can easily find you with a relevant search of the internet. If you’re an accountant in Limerick, it would be helpful if your business page was easily found by people in the Limerick region. Conversely, if you’re a search engine user in … Continued